See you in space with The Mill

See you in space with The Mill

Earlier this year, the ubermore team helped The Mill kick starting a concept for a massive online game for the hi-tech cambridge-based company Redgate. With strategy, UX and engagement ideas, we helped shape and sell-in the project. A lot of workshops, game structures scams and research were part of our contribution. Three weeks into the campaign ...

When Ubermore meets The Mill

When Ubermore meets The Mill

The Mill asked us for our strategic and UX knowledge to crack the code on a tricky engagement concept for a lovely client centered around an amazing uber-prize. All is still in development, but looks good so far. The 3 month running competition is planed to go live in 2011 Q4. We will keep you posted. promise ...

Creative with Imagination

Creative with Imagination

We always love working with Imagination; this time we had been asked to come up with different ideas for a leading handset manufacturer to be used in their Shanghai flagship store. How to drive traffic into the shop, engage customers and make it culturally relevant and enriching the city? Anything from interactive installation to crowed sourced ...

Own Voice – mega award winner

Own Voice – mega award winner

Posted by on Jan 25, 2011 in Campaigns, Community & Seeding, Mobile | No Comments

During 2010 Ubermore led  the digital strategy for the Isobar global Nokia team focusing on smartphones and navigation. Back In January 2010 Nokia introduced free voice guided SatNav on all it’s Smartphones. The best component of this multi-million pound navigation campaign was ‘Own Voice‘. This came from a simple client side idea to make an app ...

Social chatting for Burn

As part of the creative team at rumpusroom, Ubermore helped developing a social-chatting-network-map for one of Coke’s products, Burnenergydrink. The ecosystem covers Facebook, flickr, Youtube and twitter with phasing out into further social media channels. The social activation plan will roll out in Spring, releasing new videos from the hottest film makers and special gigs ...

Xbox vs Mission Impossible

Awards: Cannes Cyber Lions, only UK finalist As part of the team that developed the iconic ‘Mission impossible’ screen designs, no interface is a mission impossible for Ubermore. Smooth 3D animation with flocking algorithms set the tone in a simulated 3-space hosting a series of virals game and content.  The nifty, sophisticated interface gave users ...

Are you a good bullshitter?

This campaign lets you find out. We asked random people to tell us their most unbelievable and tallest story – no matter if true or false. We then asked the online audience to judge. Users could submit their own stories to have their believability rated.  Developed as youtube launched and the US gambling restrictions kicked ...