Plum-baby with Pirata
October 5th, 2009

Pirata invited us to come up with some strategy, UI and IA for the new Plum-baby site. We developed online marketing ideas for the e-commerce which the client took on board without any changes. The site offers an easy-to-navigate, compact, ajax-driven experience, focusing on the inspirational images supporting the brand identity and offering nifty contextual links between product philosophy, recipes and e-commerce.
It was a joy working with Pirata and doing some user testing on Plum-products. Yam,yam..
Here are some before-during-after shots.



May 10th, 2010 at 7:03 am
I was actually looking around for a blog post on this issue, but stumbled across your site on Google!! I’m actually quite interested so will keep an eye out for updates
May 15th, 2010 at 7:24 am
love the blog, thanks for sharing your thoughts
May 17th, 2010 at 10:06 am
That is very inspirational stuff. Never known that feeling can be this diversified. Thanks for all the enthusiasm to extend such helpful information on this post. . . .
June 3rd, 2010 at 8:21 am
I feel a lot more people need to read this, very good info! . . . . . .